Social Media Marketing
Throughout my marketing career, I've managed social media strategies for hotels, restaurants, retail locations, and college dining programs, creating engaging content across Instagram, Facebook, TikTok, Pinterest, and LinkedIn. I combine photography, videography, graphic design, and data-driven insights to create content that connects with audiences and drives results. Some of my top-performing posts have reached over 200,000 views, while influencer collaborations I coordinated generated more than 1 million views on TikTok. My work has increased engagement, website traffic, and brand awareness by leveraging trending content, strategic storytelling, and performance analytics to continuously optimize campaigns.